5 Questions When Starting a Social Media Strategy by Andrew Grinaker While most companies have begun starting and managing a social media strategy, some companies, including small to large, are still mulling over options to start one. Here is a series of questions to address and answer before moving forward with a social media strategy. [...]
Entries Tagged as 'Social Media'
Five Questions When Starting a Social Media Strategy
July 16th, 2010 · 1 Comment · Social Media
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Establish a Content Strategy first
June 30th, 2010 · 1 Comment · Search Engine Optimization, Social Media
Establish a Content Strategy before SEO and Social Media by Andrew Grinaker Every business has come across this dilemma. They have identified that their SEO strategy is flawed or their Social Media strategy isn’t engaging their audience deep enough. They ask questions like, “how do we get to the first page of Google for our [...]
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How does Social Media help SEO efforts?
June 21st, 2010 · 1 Comment · Search Engine Optimization, Social Media
How does Social Media help SEO efforts? by Andrew Grinaker Just the other day, I had one of our SEO employees ask me, “if Facebook and Twitter have a strict policy on no follow links, then what benefit does social media provide to search engine optimization (SEO)?” It was a valid question, seeing that any [...]
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Five Tips for Car Dealers to Manage their Facebook
May 27th, 2010 · No Comments · Social Media
Five Tips for Managing a Successful Facebook Page Full disclosure: I have begun working for the Cobalt Group, a company that focuses on marketing services to the automotive industry. I have been asked to write industry specific content regarding SEO and Social Media. Every business is being told, including dealers, that they must be on [...]
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Why I Use Facebook AND Twitter
May 24th, 2010 · No Comments · Social Media, Twitter
Why I Use Facebook AND Twitter Using my iPhone 3GS, I have several applications and sites that I check on a regular basis, much to the chagrin of my wife, who thinks my phone is my mistress. Thankfully, that issue will not be addressed in this blog. Of these applications, I started using Facebook well [...]
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Social Media Services. Outsource or Not?
February 24th, 2010 · No Comments · Social Media
To outsource or not to outsource? That seems to be the great debate and conversation topic amongst the big brands and their advertising agencies and social media consultancy firms. To cut to the chase, my belief is that the answer is Yes and NO. And depends on the capabilities of your organization and the full [...]
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