SEO will improve Google+ Engagement and Traffic When I first encountered Google+, I ultimately tried to downplay the importance of Google’s new social network. I even became frustrated when I saw infographics and metrics stating its rapid growth in comparison to Facebook and Twitter. It’s not a new brand people! I setup my Google+ profile [...]
Entries Tagged as 'Social Media'
SEO will Improve Google+ Engagement and Traffic
November 10th, 2011 · No Comments · Search Engine Optimization, Social Media
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The State of Reputation Management
October 13th, 2011 · No Comments · Social Media
The State of Reputation Management In a world of fake reviews, spamming competitors and hounding customers for testimonials, there is never a dull moment in the world of reputation management. After spending the past 90 days leading a team focused on reputation management and social media services on the review sites, I have gained an [...]
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Five Tips for Google+ (Plus) to Beat Facebook
July 23rd, 2011 · No Comments · Social Media
5 Tips for Google+ to Beat Facebook by Andrew Grinaker Personally, I am glad that Google has entered the social realm successfully this time. Wave and Buzz were failures but Google didn’t give up and have launched a product that is effective, engaging and most importantly an option to Goliath, aka Facebook. Similar to Microsoft [...]
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New Career Direction – Reputation Management
June 15th, 2011 · 1 Comment · Social Media
It’s been awhile since I have posted but there is good reason. I have been working my ass off her at ADP/Cobalt and helping launch two new products for our customers. The first one has been in the works for several months and involves an advanced SEO offering for our customers to help them target [...]
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Are People Getting Bored of Facebook?
April 28th, 2011 · No Comments · Social Media
I had checked my Twitter for the 10th time that day and then did quick refresh on LinkedIn when I realized that I hadn’t checked Facebook in, gulp, 2 whole days! What was going on with the world? Was Facebook not accessible? Did my Facebook iPhone App not work? No, I simply did not have [...]
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Business Listings are Both SEO and Social
April 6th, 2011 · No Comments · Search Engine Optimization, Social Media
We are talking about Google Places, Bing Local, Yelp, CitySearch and the other business listings in which a company should claim their listing and track customer activity. We want to breakdown how claiming and optimizing these listings will show both SEO and Social Media benefit to your business. SEO Benefit for Business Listings Quick, Google [...]
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Five Social Media Content Ideas for 2011
January 6th, 2011 · No Comments · Social Media, Twitter
Five Social Media Content Ideas for 2011 You company has decided to push harder and more aggressively into social media for 2011. You want to build your online reputation and hopefully convert some customers in the process. However, you are struggling to reach your target audience. You have a few hundred followers on Twitter and/or [...]
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Top 5 Social Media Channels to Manage
November 20th, 2010 · No Comments · Social Media
Top 5 Social Media Channels to Manage by Andrew Grinaker When a Social Media Manager or Community Manager is hired by a company, they must first understand what channels they should manage and the amount of time/effort dedicated to each channel. Outside of the obvious choices of Facebook and Twitter, demographics will play a large [...]
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Five Reasons Facebook Places will Succeed
August 23rd, 2010 · No Comments · Social Media
Everyone is talking about it, so why not? I thought I would give my take on Facebook places. Yes, it has privacy issues, but what social network doesn’t? Here are 5 reasons why I think Facebook places will succeed. 1) Leveraging 500 Million Users – Foursquare, the most popular location based network, has 3 million [...]
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The Challenges Location Based Apps will Face
July 28th, 2010 · No Comments · Social Media
The Challenges Location Based Apps will Face by Andrew Grinaker I admit that I am a sucker for Mayorships and Badges. If I love a particular business, I need to be the Mayor and monitor to make sure that no one has stolen it from me. While Foursquare and other location based apps are reporting [...]
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